Hi, I’m Ajay Katta

Born in Vemulawada, shaped by studying Bachelor of Fine Arts in Animation at JNFAU in Hyderabad, and now building digital products end to end. I design products that feel simple to use. From research to launch, I turn complexity into clarity and turn them into clear, thoughtful experiences.

Senior Product Designer in Hyderabad ·
Previously amazon Visual Innovation Team

Find me on LinkedIn

Ajay at his desk by a sunny window overlooking the Dubai skyline

The same desk at night, the city lit up outside

Ajay in a hoodie with his dog, looking out over misty mountain valleys

From frames to products, a focus on making complexity feel simple.

Timeline

1997
Telangana, India
Born and raised in Telangana.
2015 – 2019
Hyderabad, India
BFA — 4 years in 2D & 3D design and UI/UX design.
2019 – 2020
Santh Designs
Motion graphic artist — 50+ brand identities, video ads and motion for social campaigns.
2020 – 2023
Amazon → Visual Innovation Team
Joined as a 3D Designer. Delivered more than 1,500 assets and built material systems that made production 40% faster.
2023 – 2025
Amazon → CX pilots & AI Projects
CX pilots for Nike Trail, Kate Spade, Luxury watches and Canyon Bikes, and AI-made product projects that halved the manual work.
Present
A new chapter
Wrapped five years at Amazon and completed the Google UX Design Certificate. I do Freelance and open to my next product team.